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Sam Wilks
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Criminals Profile Victims, So Why Can’t We Profile Criminals?
Psychologically, pretending everyone is equally likely to offend is absurd. Human beings aren’t blank slates. They carry patterns, preferences, and predispositions. Criminals exploit these truths. So should we, if we want to stop them.
The irony is brutal, the same society that tolerates criminals profiling victims often seeks to criminalize police professionals who profile criminals. The same justice system that tracks gang behaviour, repeat offending, and psychological m

Sam Wilks
Jun 163 min read
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Name and Shame: Public Exposure as a Deterrent for Petty Crimes and Repeat Offenders
When people know they’ll be seen, when they know their actions have public consequences, behaviour changes. It always has. Because shame, real, earned, proportionate shame, is a moral compass in communities where the courts have lost theirs.
So, let’s stop tiptoeing around the egos of offenders and start standing up for those who’ve suffered in silence. Name them. Shame them. And watch the petty crimes drop.

Sam Wilks
May 264 min read
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The Curfew Effect: What Happens When We Tell Teenagers ‘No’
The curfew works not because it eliminates all crime, but because it restores a barrier, temporal, social, and legal, between order and chaos. It tells young people, clearly, this place is no longer yours at this hour. That clarity, far from punitive, is protective. It offers young minds a line not to cross. And for many, that line is the only thing keeping them from a criminal record, or worse, a coroner’s report.

Sam Wilks
May 244 min read
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Bring Back the Beat Cop: Foot Patrols That Humanise Authority and Dismantle Disorder
The beat cop was never just about enforcement. He was about presence, a living reminder that order was not optional, that someone was watching, and that authority wasn’t a myth. He made law personal, not punitive. He didn’t need to shout to command respect. He showed up, and people acted differently.

Sam Wilks
May 233 min read
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The Psychology of Theft: Motivations Behind Shoplifting
The environment itself amplifies these impulses.

Sam Wilks
Mar 95 min read
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The Role of Predictive Policing in Crime Reduction
Criminals thrive in environments where information is siloed.

Sam Wilks
Feb 135 min read
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How Liars Reveal Themselves: Recognizing Deceptive Behaviours in Security Screening
Recognising deception is not about suspicion but about clarity.

Sam Wilks
Feb 114 min read
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Criminal Thinking Patterns: Understanding the Mindset of a Threat Actor
Threat actors do not operate randomly. Their behaviour is predictable, their rationalisations identifiable, and their escalation patterns

Sam Wilks
Feb 105 min read
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The Science of Human Behaviour: Profiling for Security and Safety
If a society fails to equip its security professionals with the tools of behavioural analysis, it does not just invite risk, itguarantees it

Sam Wilks
Feb 94 min read
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